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Estimated time 10 mins
Take the following assessment to determine which tools are most useful to you and your organization. It is a series of 14 questions to help you reflect on your organization’s needs, specifically:
Are your organization’s goals well-defined?
Does the executive leadership of your organization have a clear vision of how to achieve your organization’s goals?
Is your organization’s value proposition clearly communicated to users on your website?
Does your organization have processes in place to assess the value-delivery of your products/services to your users?
Does your organization have a monitoring and evaluation plan in place for its desired outcomes?
Are monitoring and evaluation data routinely collected and used to drive desired outcomes in your organization?
Does your organization have/collect data to track user demographics, preferences, and/or experiences?
Does your organization have a deep enough understanding of its user base to run effective, targeted marketing initiatives?
Has your organization accurately segmented its key target audience in the market?
Does your organization’s marketing strategy effectively promote awareness on the products and services that it offers?
Does your organization frequently conduct usability tests to identify areas of improvements for the experience of your website?
Is your organization transparent about how its evidence is created/curated?
My organization communicates the following to our users adequately:
Our genuine interest in helping schools / school districts
Our track record of always fulfilling agreements and obligations
Our capacity to meet our targeted needs of school districts
Our track record of delivering a consistent level of quality and our capacity to replicate past successes
