Skip to main content
The K-12 Market Signals Studio bridges the gap between quality education resources and the decision-makers who adopt them. We combine behavioral science with market expertise to elevate the adoption of high-quality instructional materials, supporting educators and district leaders across the U.S. to make informed choices that benefit all students.
Our Goals and Who We Serve
At the K-12 Market Signals Studio, our mission is to amplify quality signals in the educational marketplace to ensure district leaders can identify and choose top-tier instructional materials. We collaborate with quality arbiters, instructional providers, and intermediary organizations dedicated to K-12 educational equity, especially in priority states like California, Florida, Texas, and New York. Together, we make high-quality resources accessible to districts serving diverse and underserved student populations.
Trusted and implemented across leading Educational organizations
“Working alongside leading organizations like EdReports, ISTE, and Impact Florida, the K-12 Market Signals Studio builds on a foundation of trusted partnerships to drive impactful change in education. With a record of innovative behavioral research and effective strategies, we equip education leaders to make data-backed decisions. Stay connected for the latest insights, resources, and updates from the K-12 Market Signals Studio. Join our community dedicated to transforming educational procurement for a more equitable future.”
Explore our Resources
Market Signals Toolkit
Explore essential tools and guides that support the adoption of high-quality instructional resources, tailored for decision-makers in education.
Buyer Behavior Insights
Gain a deeper understanding of the factors influencing procurement decisions in K-12, with data-driven insights on district buyer motivations and challenges.
Case Studies in Action
See real-world applications of our tools and strategies, highlighting successful partnerships and outcomes in educational procurement.
Evidence Uptake Framework
Discover best practices to strengthen the impact and adoption of quality signals, helping districts make informed, evidence-based choices.
Be Part of the Movement for Quality Education
Explore the Market Signals Studio Toolkit, a premier resource designed to guide education leaders and organizations through effective procurement. Discover tools tailored to improve decision-making and achieve lasting educational impact.
Have questions?
We work with organizations of all kinds to develop customized solutions to social challenges.
This project was built in partnership with The Decision Lab, a socially-conscious applied research firm that generates transformational change for people, products, and organizations using behavioral science.